The Steelers could reduce exhibition game ticket prices as early as next season, team president Art Rooney II said Wednesday. At the NFL owners meetings in Dallas last month, a group of owners discussed lowering preseason game prices. Season-ticket holders have complained for years about having to pay full price for August games played mostly by backups or players who soon will be cut. The Steelers traditionally price all tickets the same, regardless if they are for regular-season or preseason games. “I can't tell you that any decisions have been made yet, but we are looking at possibly having a different price on preseason tickets versus other games,” Rooney said during a conference call with season ticket holders. “Whether that goes into effect for 2014 or not, I can't promise you, but I can promise you it's something we are looking at. “We understand the fans' perception of the value of the preseason games.” One proposed method would be to price games by opponent, as do some MLB teams, including the Pirates. Another method would be to reduce the price of exhibition game tickets but price regular-season games the same. Some owners predicted last month that teams would experiment with prices over the next few seasons to see what works best. During the 30-minute conference call, Rooney also said he wants safety Troy Polamalu “to retire a Steeler,” just as he wants quarterback Ben Roethlisberger to do. Polamalu is scheduled to make $8.25 million in 2014 in the final season of his contract, with a salary cap charge of $10,887,500.
Steelers to explore reducing cost of preseason tickets
Pittsburgh Tribune Review | Jan 16