Luka Doncic has been putting on an insane performance for the Dallas Mavericks this season. With marks of 29 points, 9.5 rebounds, and 8.9 assists per game, the young star has the Mavs firmly in the race for the Western Conference crown.

But as Luka continues to do his thing in Orlando (36 points and 19 assists in his latest victory against Milwaukee), the level of hype and respect surrounding his name has yet to match that of others NBA superstars.

Shannon Sharpe, on FOX Sport’s Undisputed, may have revealed the reason why: