Despite a labor dispute that wiped out nearly half the season, NHL fans, on average, are paying more to watch games, with the Buffalo Sabres leading the way in increased costs. That is according to research done by Team Marketing Report, which regularly tracks the costs of attending major professional sporting events. Using a weighted average of season-ticket prices for general seating areas, TMR concluded that the Sabres increased ticket prices 26.7 percent to an average of $46.15 per seat. Still, Buffalo has the seventh-lowest ticket costs in the NHL. Conversely, Buffalo’s average premium seat cost of $84.83 is second lowest behind Detroit ($66.48) and well below the NHL average ($145.33). The Sabres, who are nearly sold out for all 24 home dates in the shortened season, have a season-ticket base of 15,400. Capacity at First Niagara Center is now just over 19,070. The study noted that the last time the NHL had a lockout, which wiped out an entire season, prices dropped significantly across the league. Not this time, however, as the league average is up 5.7 percent to $61.01.
NHL lockout doesn't stop average ticket prices from rising
Sporting News | Feb 14