Major League Soccer has agreed to a new broadcast agreement with Apple that multiple industry sources pegged at 10 years, $2.5 billion. The sources were granted anonymity because they were not authorized to discuss the financial terms of the deal.
Apple TV+ will broadcast every single MLS and Leagues Cup match as part of the deal. Sources said that the league is leaving space in its broadcast schedule for linear partners, as well, and that ESPN and Univision are both expected to reach agreements to televise MLS matches in the near future. Sports Business Journal reported on Tuesday that the league remains in negotiations with Fox, as well. Any matches broadcast on ESPN, Fox, Univision or any other linear networks will also be shown on Apple TV+.
The league’s current media rights deal with ESPN, Univision and Fox is set to expire following this season.
Apple TV+ matches will not be shown on local television networks, meaning MLS fans will need to subscribe to the streaming service in order to watch their teams on a weekly basis. MLS games will live within a specific app in Apple TV+; MLS full-season ticket holders will be able to access the app at no additional charge.