In a new report by Bild, it seems that kit manufacturers are also getting involved in the Leroy Sane saga. With the Manchester City star inching closer and closer to Bayern Munich, Adidas, Puma, and Nike are aggressively trying to sign Sane onto a new sponsorship deal.
With Sane set to be given Arjen Robben’s #10 jersey, this would be a huge business opportunity for whoever manages to sign the winger. Adidas sees Sane as a way to expand internationally into markets it hasn’t yet touched, similar to how Thomas Muller has allowed them to dominate the German market in recent years. They feel Sane can be a “Bayern Beckham” who will draw new fans in with his star-power.