Newcastle United are set to make a firm bid for Hull City forward Jarrod Bowen after Steve Bruce was assured by owner Mike Ashley that he will back his judgement in the transfer market at a meeting this week.

Bowen has been a long-term target of Bruce, who enquired about signing the 23-year-old last summer but was initially put off by an asking price of more than £20m.

He is the sort of dynamic player Bruce feels Newcastle need and adds a potent goal threat from a wide position which has the potential to enhance the team's offensive threat.

Newcastle have struggled to create chances, let alone score goals this season, a weakness that could be exposed over the course of the second half of the campaign, even though they are currently five points clear of the relegation zone.