After a 93-loss season and three consecutive years without a playoff appearance, Red Sox chairman Tom Werner was ready for any criticism leveled at ownership.

But he wasn’t prepared to be accused of not wanting to win.

Werner disputed the portrayal in former manager Terry Francona’s recently released book of owners who are preoccupied with adding “sexy” players to boost television ratings.

“One thing that troubled us was any inference that we were focused on other things besides winning,” Werner said. “Listen, whenever you go and sign a high-priced free agent, you’re not doing it for the bang for the announcement. You’re doing it because you think it’s going to justify a performance for many years. It didn’t work out. Some of our analyses were faulty. But I guess I would just say to you that our intentions were right.”

Like principal owner John Henry and president Larry Lucchino earlier in the week, Werner admitted the Red Sox strayed from the philosophy of team-building that resulted in two World Series and six playoff appearances in seven years from 2003-09.

If anything, he suggested the Sox’ success made them more willing to take risks, including signing John Lackey, Carl Crawford and Adrian Gonzalez to big-money, long-term contracts.

“Every year we have consistently fielded a team that had a very high payroll with the expectations that we’re going to play in the postseason,” Werner said. “Sometimes you chase something. It was like, what can we do to get a competitive edge?”

Werner also declined to respond to Gonzalez’ recent comment in USA Today that there was a disconnect last season between Red Sox players and other levels of the organization.