"Kevin Durant insists he has yet to see his latest commercial.

You know, the 30-second NBA ad that calls him "Kid Clutch."

The slow-motion spot begins with Durant stepping into a jumper and rising high above a defender. Upon Durant's release, a phrase appears on the screen, one word at a time, branding Durant as "the shooter with the golden touch."

As the ball travels through the air, the flashing white words remind that "we all know where this is going" and that we will be "arriving at our destination shortly."

When the ball splashes through the net, the message reads "home sweet home."

Then, as Durant turns and begins his trot back on defense, we're told three things.

He is automatic. He is The Real McCoy. He is BIG."