The time so many have waited for in Charlotte pro basketball may finally be upon us.

Though the reports of the New Orleans Hornets changing their name, logo, colors and uniforms have been coming a long time, no official action could be taken by the Bobcats even to do market research. But now the time has come. Marc Spears of Yahoo! reports that the team will officially announce the changes Thursday.

With the move, Charlotte is already starting research with season ticket holders.

This comes as no surprise. Many Charlotteans have been clamoring for the name for years. The Bobcats name has always had a skeptical tie to original owner Bob Johnson's first name, as if he pushed the team's hand to make it so. Whether true or not, Johnson didn't exactly endear him to the community, not that he cared.