"The NFL has been evaluating ways to drum up the visibility and popularity of the Pro Bowl, including holding it outside of Honolulu for the first time in three decades following the 2009 season.

But even though the game has returned to Hawaii for now, the state's new governor has little interest in keeping it at the the current price tag.

"You can't do things like give 4 million bucks to a $9 billion football industry and not give any money to children," said Governor Neil Abercrombie late last week while touting educational and health plans for kids. "You've got this spectacle of these multimillionaires and billionaires out there arguing about how they're going to divide it up, and then they come and ask us to bribe them with $4 million to have a scrimmage out here in paradise.

"We've got to get our values straight and our priorities straight.""