"Forget Tebowing. The newest craze is Bradying!

A new website, bradying.com, asks readers to upload photos of themselves sitting on the ground looking defeated, a la Tommy during the Patriots' devastating Super Bowl XLVI loss to the Giants.

"It's all about winning. And hair. And winning hair. Upload your best Bradying photo!" the website says.

Already, fans have responded, sending in snaps of themselves "Bradying," along with pics of a chimpanzee, a cat, a weatherman, a car salesman, Pat Patriot and a prairie dog all copping the dejected Brady pose."