De’Aaron Fox: I’m the stud point guard who won’t get extra hassle because of a publicly obnoxious father.

In what reads first like an honest entry in the “What do you think of this character LaVar Ball?” files, but also has a whiff of pre-NBA draft messaging, Fox — the projected lottery pick from Kentucky — answered a question about how fellow point guard phenom Lonzo Ball has been affected by his outspoken father’s antics.

“He put a target on his neck,” Fox told Sports Illustrated, and counted himself among those who responded. Fox put up a cutthroat 39 points as Kentucky eliminated Ball’s UCLA team in the Sweet 16, and admitted his approach to the head-to-head showdown was to “shut LaVar Ball up.”

Others in the NBA will follow suit, Fox said.

“Not just the great point guards,” Fox said. “Every point guard. Like [Houston Rockets pest] Patrick Beverley’s not going to do it offensively, but he’s gonna be like, ‘Yo, this kid’s not about to get past half court.'”

Fox recalled knowing the younger Ball from the high school hoops circuit, but was surprised — maybe even a touch alarmed (though not enough to avoid participating in this Foot Locker ad/extended LaVar joke) — when Lavar Ball became a media sensation.