Michigan might have limited naming on its athletic venues.

But its football coach? Suddenly, he’s fair game.

Brady Hoke likely will be getting a new title: J. Ira and Nicki Harris Family Head Football Coach.

The Harris family is donating $10 million to endow the position and make it the first such position among U-M coaches, assuming the Board of Regents approve it at this week’s meeting, taking effect March 1.

The family previously had named the football locker room and “created scholarships, endowed professorships and provided support” to the College of Literature, Science and the Arts, the Ross School of Business and the Ford School of Public Policy, according to the regents’ information.

This is not the first endowment or naming item on the athletic campus.

The athletic campus is named for donor Stephen Ross after his $100-million gift in the fall.

U-M’s athletic director position was endowed by major donor Donald Shepherd years ago, Shepherd recently donated to fund the new softball building, Al Glick gave a chunk for his family’s name on the indoor football practice facility, and the baseball/softball complex is named for donor Fred Wilpon and his family.