Arsenal’s brand new kit sponsors will reportedly help the club fund a big money deal to sign Mario Balotelli at the end of the season.

The Gunners, who announced a partnership with sportswear giants Puma last month, are said to be keen on signing AC Milan striker Balotelli in the summer.

But amid talk that his giant price has put Arsene Wenger off making a bid, Puma are believed to have stepped in to offer an alternative.

According to reports in Italy, the company wants to help Arsenal finance a deal to bring the former Manchester City striker to the Emirates Stadium.