Steph Curry has won at life, he doesn’t have the size of LeBron or the athleticism of Russell Westbrook, and couldn’t in a million years grown a beard like James Harden. But the son of an NBA veteran has helped change the way basketball is played. With a little help from the 3-point line.
Curry struggled with injuries to open his NBA career which allowed the Warriors to ink him to a long-term deal that has turned out to be a steal for the club and made Curry one of the most underpaid athletes in professional sports. Nike dismissed Curry, making it one of the few missteps in juggernaut companies history. Like Golden State, Under Armour was able to sign Curry in a deal that pays him peanuts of his estimated value. According to reports, his worth to Under Armour is over 14.1 billion.
The best way I’ve heard Step Curry’s marketability explained is how well he caters to the older demographic. He’s safe, doesn’t really say anything inflammatory and even his arrogance on the court is celebratory, he stunts on people without rubbing it in their face. Even though if your his opponent he must make you awfully salty. The point is older people like him and they’re the people spending the money on his merchandise. Your Grandmother is going to like Steph Curry, ‘he’s such a nice young man.‘ And buy you his shirt, shoes or anything else with his face on it. That’s what Grandparents/Uncles/Aunts do, they buy you stuff they think you’ll think is cool. Those same people, not as much of a rush to buy Russell Westbrook gear... ‘he’s looks mean all the time.’
Which is part of the reason his new sneakers make sense. Of course these sneakers aren’t cool to people that use social media, the color scheme as boring as it comes. Just like a Steph Curry press conference (without Riley). So yeah, Twitter ripped these things apart and it was hilarious.
— Seinfeld Current Day (@Seinfeld2000) June 10, 2016
The “Bulls Just Function Better When Kirk Hinrich Is On The Floor” IIs. pic.twitter.com/kogJEC7liK
— Sean Highkin (@highkin) June 10, 2016
Between Steph Curry's shoes and the Based God's earrings, this was a big day for nursing homes. pic.twitter.com/8cM3Z64yei
— DeAntae Prince (@DeAntae) June 10, 2016
— The Duke (@DukeDiligence) June 9, 2016
— Cass Anderson (@casspa) June 10, 2016
— Bryan Panzero (@ImBadLuckBryan) June 10, 2016
— (((Alex))) (@Alextennis14) June 9, 2016
— Brian Gaar (@briangaar) June 10, 2016
— Andrew Goldstein (@AngeGold) June 10, 2016
— Fun Funs (@funfunsdum) June 10, 2016
— ryan good (@thatrygood) June 10, 2016
— Valerie (@ValerieGauvain) June 10, 2016
— Denlesks (@Denlesks) June 10, 2016
these are great to wear walking down the driveway to get the sunday edition of the new york times in your robe pic.twitter.com/HHm6JwOmIB
— martin rickman (@martinrickman) June 9, 2016
— Ben Detrick (@bdetrick) June 9, 2016
— ✭✭AD✭✭ (@AdrianNeenan) June 10, 2016
Steph Curry and Under Armour really targeting that emergency room nurse demographic. pic.twitter.com/MPR1UTPnRI
— Jensen Karp (@JensenClan88) June 10, 2016
— Phil E. Juice (@itsjimmyfootbal) June 10, 2016
— NBA Memes (@NBAMemes) June 10, 2016
Previous Steph Curry content on Redzone
*** Follow us on social media for exclusive content that you won't find here on Pro Sports Daily.